Women in Business Conference


The Greater Northeast Philadelphia Chamber of Commerce recognizes the contributions of women in all areas of employment/business; this program will bring women together to connect, learn, and grow.

Join Us
Thursday, April 27, 2017

8:00 am – 4:30 pm – Conference
4:30 pm – 7:oo pm – Business After Hours

Radisson Hotel Philadelphia/Northeast
2400 Old Lincoln Highway, Trevose, PA 19053

$150 per person – Conference Package
Includes: Open Keynote Breakfast, Morning Sessions, Luncheon Keynote Session, Afternoon Sessions, and Business After Hours

$25 per person – Business After Hours Only

For Reservations Click Here          
Sponsorship Available. Contact the Chamber Office 215.332.3400 or email events@nephilachamber.com  

Women face unique challenges in the business community. The Greater Northeast Philadelphia Chamber of Commerce with the “Women in Business” initiative will enable and empower women from CEO to entry level employee to women-owned businesses gain access to the tools to Propel their Success!
Hundreds of Women, Thousands of Ideas.

Conference Schedule


Registration, Breakfast, and Sponsor Review 8:00 – 8:50 am


Welcome 8:30 – 9:15 am
Keynote: Marilyn Russell, Co-Host The Breakfast Club, 98.1 WOGL


Session I 9:30 – 10:15 am

Panel – Career……….………………Walnut Ballroom
Finding Success in Male-Dominated Industries

Session – Career…………………….Spruce Room
Moving Toward Entrepreneurship

Session – Communications…………Hemlock Room
Is It Time to Rebrand?

Session – Personal Development….Pine Room
How to Best Sell Yourself

Session – Technology…………………Boardroom I
Social Media 101: You set up your social media accounts, now what?

Session – Career…….……………….Boardroom II
Women in Politics: Discovering Career Possibilities

Break and Sponsor Review – 10:15 – 10: 45 am


Session II   10:45 – 11:30 am

Panel – Communications Panel…….Walnut Ballroom
Communication: What is Your Message?

Session – Career……………………Spruce Room
Finding Nutritional Balance: It Does Matter

Session – Technology……….………Hemlock Room
Technology Trends to Advance Your Business/Personal Growth

Session – Personal Development….Pine Room
Leadership for a Multigenerational Workforce

Session – Personal Development.…Boardroom I
How to Improve your Relationship with Money

Session – Career…….……………….Boardroom II
Improving Your Image on LinkedIN


Keynote Luncheon   12:00 – 1:30 pm

Leveling the Playing Field: Strategies for Success

Christin Cardone McClave, Chief People Officer/Board of Directors, Cardone Industries
Steven Singer, President, Steven Singer Jewelers
Patrick Bresnan, VP Chief Customer Officer SAP America
Monica McGrath, PhD, CEO, Resources for Leadership, Inc.

Marilyn Russell, Co-Host The Breakfast Club, 98.1 WOGL


Session III   2:00 – 2:45 pm

Panel – Technology Panel……….…..Walnut Ballroom
Technology: Is your information secure and compliant?

Session – Career..……………………Spruce Room
Reinvigorate Your “Why”: How to Reboot Your Career & Connect to Your Purpose

Session – Communications…………Hemlock Room
How to Build a Highly Engaged Team

Session – Communications…….…….Pine Room
Communication for a Multigenerational Workforce: Listen and Learn to Understand.

Session – Personal Development……Boardroom I
I Hit 50, Now What?

Session – Personal Development…….Boardroom II
Making Moves as a Millennial Woman

Break and Sponsor Review   2:45 – 3:15 pm


Session IV   3:15 – 4:00 pm

Panel 4 – Personal Development……….Walnut Ballroom
Balance. What’s That?

Session – Career………………………Spruce Room
Women as Millennial Business Leaders

Session – Communications….………Hemlock Room
Verbal vs. Non-verbal Communication

Session – Technology……………..…..Pine Room
Cyber Security: Are You At Risk?


Business After Hours 4:30 – 7:00 pm


Notes from our Kick Off Luncheon on September 29, 2016

My Top Take-Aways from 40 Years in Business
by keynote: Linda Rosanio, COO Vsblty

10 Things Every Business Leader Should Know

The following are excerpts from a speech by Linda Rosanio, Chief Operating Officer of Vsblty and former CEO of The Star Group, at the Greater Northeast Chamber of Commerce’s Women in Business Luncheon on September 29 at the Pen Ryn Estate. The luncheon was the kickoff for the Chamber’s Women in Business Conference to be held April 27, 2017.

Along with two partners, I started my own ad agency in 1985(?) and we eventually grew to be one of the largest woman-owned marketing communications firms in America. Thinking back over those exciting, even adventurous years, I learned a great deal from many people and many experiences. I would like to share 10 key things I learned and that every business leader should know.

1. Build a Strong & Ownable Culture. In our business, people have always worked long hours. It is the nature of the beast. Staff does so because they love what they do, and an important part of that love is the company’s culture.

A culture that includes two-way communication, being generous with an encouraging word and with deserved praise, and recognizing and rewarding achievement and, especially advancing people from within.

We were the most successful when we were true to our culture and we protected it. That became increasingly more difficult the larger we became. So, beware of the new hires that can crush your culture.

I also learned that culture can be a moving target. In my working lifetime, I have worked with Baby Boomers, who thought they would own the world…GenXers, who knew they would own the world…and Millennials, who wonder what the heck is happening to the world.

Read More….

Kick Off Luncheon Presenting Sponsor:
Parx Casino

Kick Off Luncheon Executive Sponsor
Wesley Enhanced Living

Linda RosanioKeynote Speaker
Linda M. Rosanio
Chief Operating Officer/ VSBLTY

In 1985, as a 12-year veteran of the media and advertising agency world, Linda Rosanio co-founded what would become the Star Group. Over thirty years, Star grew to be one of the regions largest privately held marketing communications firms with almost 300 people and offices in five states with a roster of Fortune 500 companies. Star Group was one of the largest Woman Owned businesses in marketing nationwide.

Linda always believed in giving back to the community. She and her staff contributed great work to dozens of philanthropic groups over the years such as the PA Ballet, The American Red Cross, United Way, Eagles Fly for Leukemia, to name a few.

Star’s entrepreneurial culture incubated, over the years, business units and start-ups that grew the company’s vertical areas of expertise, and in some cases, created great companies in their own rite. Star’s proximity to Atlantic City gaming spurred the creation of a company within the company that focused on casino and lottery gaming both regionally and then nationally as gaming spread throughout the U.S. Branded as Media and Marketing Group, it became the top agency in the U.S. in this industry.

Floorgraphics, the company that invented decals on supermarket floors, was incubated within Star and went on to become an 80-million dollar company. Margaritaville Shrimp was an idea born out of a conference room brainstorm that Linda and her team helped launch into what has become Margaritaville Foods today. In 2014 Linda decided to evolve the company and prepare for a succession plan by splitting the company into it’s Entertainment, Life Sciences, and Shopper-Marketing and Retail. Linda signed a term sheet with an Atlanta based private equity firm to sell off a portion of the gaming part of the company. In the midst of the final stage of this carve out, her commercial bank of 9 years took questionable actions that ultimately killed the deal, forcing Star to close within days of its 30-year anniversary.

Since then, Linda has had to rebuild, and is involved in 4 start-up companies, including two with both her daughter and son that have a marketing and music company respectively.

She also serves as Chief Operating Officer of VSBLTY™, a cutting edge technology that provides motion graphics in glass surfaces such as supermarket coolers and retail displays. This technology deploys cloud based FacialAnalytics™, capturing data such as gender, age, ethnicity, dwell time and mood state to better inform CMO’s in today’s hyper competitive point-of-sale wars.

Linda has seen it all, but is most proud of the success she sees today among the hundreds of “students” that started or built their careers from these various businesses that allowed them to learn and advance professionally.