For More Information, Contact:
Ann Fioravanti
afioravanti@tompkinsfinancial.com
Caption: Tompkins VIST Bank and Boyertown Area Multi Service staff and members highlight the bank’s donation. BAM won the funds by popular vote on the bank’s Facebook Community Minute Challenge.
Boyertown Area Multi Service (BAMS) Wins Tompkins VIST Bank’s Community Minute Facebook Challenge
BAMS Receives $2,000 Donation For Creating Most Popular 1-minute Video
Wyomissing, PA – The public has spoken: Boyertown Area Multi-Service (BAMS) deserves a $2,000 donation from Tompkins VIST Bank for creating the best one-minute video explaining how it would use the funds to further its mission. That was the decision of visitors to the bank’s Facebook page who participated in the Community Minute Challenge.
The bank launched the contest in late summer asking a handful of organizations to create a one-minute video explaining their purpose and how they would use the funds to enhance their services. The bank then posted the videos on Facebook and invited the public to vote on their favorite. The winner would receive $2,000.
BAMS competed against Berks Encore, the Children’s Home of Reading, Grace Neighborhood Development Corporation and CORA Services, both in Philadelphia, and the Schuylkill YMCA.
BAMS’s winning video is available at https://www.youtube.com/watch?v=hSF2jcbYbL4&list=PLtb7bAoRexIpSsmR08HMFcnwjeHxc7BSi&index=4&t=0s.
Tompkins VIST Bank Marketing Officer Ann Fioravanti said the contest drew more than 12,000 visits and 3,000 votes to the bank’s Facebook page. “We were pleased to be able to reward the winner, but also to use social media to highlight the contributions of the other organizations to their communities,” she said.
“The funds that we have received from Tompkins VIST Bank through this video contest will be used to focus on the financial difficulties and challenges individuals and families face, said Steven McEwan, Executive Director of BAMS. “Case Managers will provide assistance through internal services, programs and activities as well as referrals to external resources.”
About Boyertown Area Mutli-Service
Executive Director of BAMS stated that we are a social service agency dedicated to meeting needs and improving the lives of people in the Boyertown School District Area and surrounding communities of Amity, District, Hereford, Pike and Oley townships. Our mission of is to provide resources and services to meet unfulfilled human and community needs in the greater Boyertown area.
We are here to support this community, its people, and their health and financial needs.
About Tompkins VIST Bank
Tompkins VIST Bank, a subsidiary of Tompkins Financial Corporation, is a locally headquartered community bank with 19 branches serving southeastern Pennsylvania. It offers personalized service, local decision-making and a broad range of services for consumers and businesses, including cash management services, commercial loans, and an online business loan application process. Insurance and wealth management services are provided through the Pennsylvania offices of Tompkins Insurance and Tompkins Financial Advisors. Whether you prefer branch or remote mobile banking, we provide the breadth of services and local decision-making to make what’s possible a reality. Locally Focused. A World of Possibilities. More information available at www.vistbank.com, www.facebook.com/TompkinsVISTBank, https://www.linkedin.com/company/vist-financial-corp.